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NEW HAPPY ALLIANCE SDN BHD

Shopping & Retail (24 years old)

General Information

Official company information

Active
Registration Number (Old Format)
0546583D
Registration Number (New Format)
200101010827
Company Type
Local Company
Established Date
Company Age
24 years (Est. 2001)
Registered Address
Lot 2869, Kampung Tumbuk, 42800 Tanjong Sepat, Selangor
State
-
Email
N/A
Website

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About NEW HAPPY ALLIANCE SDN BHD

Company profile and description

NEW HAPPY ALLIANCE SDN BHD is a Active Local Company based in Malaysia that operates in the Unknown sector. With registration number 200101010827, the company was incorporated on 02 May 2001 (23 years and 11 months ago). As a registered entity with the Companies Commission of Malaysia (SSM), NEW HAPPY ALLIANCE SDN BHD is committed to providing quality products and services in the Unknown industry.

Additional Information

Happy Alliance (M) Sdn. Bhd., one of the leading manufacturers of Nata De Coco, jelly, pudding and konjac jelly with its Headquarter in Malaysia. Celebrating almost 30 years in business, the company is unrivalled in experience developing Nata and confectionery food. Founded in 1996, Happy Alliance (M) Sdn. Bhd. has since become one of the world’s most innovative Nata De Coco manufacturer. Having established a few brands, the company expanded its operations rapidly in both local and international markets. Today, the brands under Happy Alliance (M) Sdn. Bhd. is most notable for its wide range of premium Nata De Coco, jelly, jelly drink, konjac jelly, fruit drink and pudding. The company was founded by Mr. Johnny Tan and Madam Wong and initially operated from a rented shophouse in Tanjong Sepat, employing fewer than 10 people. In 2001, the company name changed to Happy Alliance (M) Sdn. Bhd.. Captain Dolphin brand was introduced in 2007. Konjac Jelly was introduced in 2019. The Natalife brand was introduced in 2020. The company employs more than 200 staff as of 2024.

Category

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Primary Category
Shopping & Retail
Description
Businesses primarily engaged in selling consumer goods directly to the public, including clothing, electronics, furniture, gifts, and department stores.
Business Activity
MINIMARKETS

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